Foodbuy Supplier Showcase 2023 — Meet Treasury Wine Estates

A Global Leader in Wine

“We combine world-class winemaking with world-class brand marketing. We aspire to be the world’s most admired premium wine company — known for the experiences we create for our consumers, customers, partners, suppliers and our people.”

70+ COUNTRIES — Iconic wines are loved by consumers around the world.

2,500 TEAM MEMBERS — Where people are the heart and soul of the business

3 BRAND PORTFOLIO DIVISIONS — Key divisions – Penfolds; Treasury Premium Brands; and Treasury Americas – supported by centralised supply and corporate functions.

11,300 HECTARES  With vineyards and winemaking facilities in the world’s best wine regions.

The global portfolio of renowned brands is amongst the most recognised and awarded in the world, and each has a unique story to tell. Brands include Penfolds, Wolf Blass, 19 Crimes, St Hubert’s The Stag, Lindeman’s, Blossom Hill, Frank Family Vineyards, Pepperjack, Wynns, Matua, Seppelt, Beringer, Etude, Sterling Vineyards, Stags’ Leap, Beringer Bros, Castello di Gabbiano and Squealing Pig.

Create a New Wine Occasion This Summer with Squealing Pig Mis and Zero-alcohol wines. 

“Here’s to a summer of great weather, great catch ups and of course, a great selection of wines. With a bigger range than ever, Squealing Pig is supporting the refreshment occasion over this festive period and summer months. Squealing Pig is bringing your venue wines that are set to redefine the way your consumers enjoy no and lower-alcohol wines not only this summer but for many more to come.”

As consumers look to moderate their alcohol intake, the demand for alternatives that offer a full flavour experience with reduced alcohol has increased. To cater for this growing consumer base, Squealing Pig has expanded its portfolio and has introduced a range of Zero and Mid-Strength wines, including an On-Premise exclusive of 4 varietals each in a 250ml can.

The Squealing Pig Zero range (<0.05% ABV) features a Sauvignon Blanc in 750ml and 375ml bottles, as well as a Rose in a 375ml bottle.

For those wanting a low-alcohol beverage the Mid Pig range (5-7% ABV) includes a Prosecco, Sauvignon Blanc and Pinot Noir all in 750ml bottles.

Perfect for events and outdoor spaces the 250ml can (5% ABV) is 1 standard drink and comes in a Prosecco, Rose, Sauvignon Blanc and Red blend and is available to  On-Premise & Events partners only. The Squealing Pig Winemaking team, led by Senior Winemaker Peter Russell have scoured the world for the best new technology to not only reduce the alcohol in these wines but to ensure that the processes keep the intensity of its original characteristics.

“As the popularity of non-alcoholic beverages continues to rise across all health-conscious age groups, it was important for us to create a product that catered for those opting for no or low alcoholic drinks, without compromising on the taste profiles we’ve become so well known for.

Our dedicated winemaking team have been working meticulously; experimenting with different techniques to create a wine that’s as close as possible to the full alcohol version” ~ Peter Russell.

Squealing Pig’s commitment to quality and taste remains unwavering in this new venture – refreshing, full of flavour and delicious. The Zero and Mid (including 250ml can) ranges provide an opportunity to meet the needs of the growing consumer base in venue, providing them with an alternative to full-strength options.

WorldFirst™ and a Focus on Sustainability

Our ambition is to cultivate a brighter future for everyone who touches our business.

“Embedding sustainability into our business is fundamental to our longevity and our approach reflects a clear commitment to innovation, partnership, and taking a global leadership role within the industry.”

Find out more about the three key focus areas that will help achieve their sustainability ambition

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